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March 27, 2008

Chicks Like Bikes, Too!

Filed under: Just For Fun — The Car Chick @ 4:18 pm

Girls really do like to have fun, and not just with cars.  Women motorcycle riders are growing in record numbers.  According to the Motorcycle Industry Council, women own 10% of motorcycles in the U.S.  These women are not just leather-clad biker chicks - they are executives, business owners and moms!  The typical woman who rides is likely to be in her mid-30s, married, educated and upwardly mobile.
 
Harley-Davidson has seen U.S. sales of its motorcycles to women grow from just two percent of their total in 1985 to 10 percent (23,000 bikes) in 2003.  Chuck Griffith, owner of Griffith Choppers, is also seeing an increase in female clientele.  Griffith Choppers is a custom bike shop that builds one-of-a-kind bikes and does performance upgrades and customizations to foreign and domestic “stock” bikes.

Chuck was quick to recognize the importance of women clients to his business success, and he has differentiated himself in the motorcycle industry as a woman-friendly business.  He frequently gives both men and women buying advice, consults on motorcycle appraisals and instructs new and experienced riders in defensive driving techniques.  Chuck has taught many women how to ride, including his mother and sister!

To learn more about Chuck and Griffith Choppers, visit him at www.griffithchoppers.com.

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